Viewing Account Visitor Activities

To view an Account Visitor, follow the steps below:

1. From the Left Nav Menu, click ABM > Account Visitors.   
2. On the Account Visitors page, click the Name to view the details.
    
3. The Account Visitor page displays the Dashboard, Configure, and Publish Logs tabs. 

   
   

   Dashboard
   By default, the Dashboard tab is displayed. It provides insights into Activities, View Time, and HSignal Scores.

   The HSignal Scores section appears only if Topics are configured. If no Topics are set up, this section will not be visible.
    

• The Activities section shows a detailed timeline of everything a visitor has done—such as:

  Visited pages
  Previewed assets

  Submitted forms

  Clicked CTAs

  Engaged with assets

  Each action is time-stamped and includes how long the visitor spent on a particular activity (e.g., page visits or asset previews). This helps you track user behavior and interest patterns on your ABM or Hub pages. 

• View Time displays how long visitors engage with the ABM page.

  
  

  Total View Time shows the cumulative time spent by the visitors.

  Average View Time indicates how long, on average, the visitor stayed on the page.

   

• HSignals lists Topics that are relevant to the assets that a Visitor interacts with, along with a Score. HSignal will display in the Dashboard tab only when Topics are configured.
  
  Score reflects visitor engagement, determined by their interactions (previews, engagement, form submissions, and asset downloads) with content related to that topic, indicating their level of involvement and interest.
  
  Score boost signifies engagement with specific content topics, considering their past interactions. This score can fluctuate over time, increasing or decreasing based on visitors' evolving interactions and interests.
  
  
  Configure
  You can view the information about the Account Visitor, which can also be modified depending on the type. 
• Account Visitor Type - Invitee with Engagement Status New. 
  When the URL contains parameters such as acc=, along with either inv= or email=, the visitor is identified as an Invitee, and their Engagement Status is set to New. The Account and Invitee Id fields cannot be edited, but the remaining fields are editable.
  
  
• Account Visitor of Type - Invitee with an Engagement Status Browser/Clicker/Engage/Highly Engaged. 
  The Engagement Status for an Invitee changes from New to other statuses like Browser, Clicker, Engaged, or Highly Engaged based on the visitor's level of interaction with the content. The Account and Invitee Id are marked as non-editable here; you can modify other fields.  
• Account Visitor of Type - Non-Invitee and of any Engagement Stage. 
  When the URL contains parameters such as acc=, the visitor is identified as a Non-Invitee, and their Engagement Status is set to New. The Account field is non-editable, and the rest of the fields are editable.  
• Click Update to save the changes.

Publish Logs

Click the Publish Logs tab. Publish Logs of the integrated CRM will be displayed.  

Related Topics:

Adding Account Visitors

Editing Account Visitors

Searching Account Visitors

Deleting Account Visitors