Lead Generation with Hushly

The ROI from Lead generation (the number of prospective customers who are interested in your firm's offerings) makes the lifeline of your business. How does Hushly help in increasing Lead generation  

With Hushly, you have control on: 

• What content you want to advertise or showcase. 
• Where you will advertise on your website's pages using Experiences and Hubs.
• Harmonize content for the audiences based on their content consumption history.
• Monitor as to which Asset is mostly viewed and downloaded by the users.
• Use the Reports to list out your top-performing content to your least and re-design your pitch so that you have what the users want first.

Aided by the above metrics, you can significantly increase the number of leads generated. Hushly customers experience a 51% increase in lead generation.

Using Hushly, you can gate the content on your website and obtain users’ business emails to let them view and download the content. The content can include Assets that are already published on your website or Assets that you have uploaded to Hushly’s servers.

Hushly’s lead generation process is GDPR and CASL compliant.

When a user seeks a content Asset from your website, these events occur:

1. The user views and reads the preview of the Asset. 
2. When the user scrolls down to the end of the preview or clicks the Download button, Hushly asks the user to provide a business email to read the Asset in its entirety. 
3. The user enters the business email in the pop-up window. Hushly does not accept public emails such as xyz@gmail.com or emails such as sales@xyz.com,marketing@xyz.com, or support@xyz.com. This policy is in line with the lead generation strategy that Hushly is built with.
   
   
4. The user receives an email with the opt-in message configured for the Asset. 
5. The user clicks the DOWNLOAD button.
   
   
6. The pop-up window asks for permission to share the user’s enhanced business profile. 
7. When the user clicks the Download Now button, the user is taken to a page where they can download the Asset or view the video.

After a data librarian verifies and enriches the lead, the lead is published to your Marketing Automation Platform (MAP).

You can view published leads by clicking Leads from the Left Nav Menu.