Eloqua Integration: Information & Setup

Modified on Mon, 27 Nov 2023 at 09:22 PM

By establishing a connection with Eloqua, you gain the ability to publish the Leads generated by Hushly to your Eloqua account. Oracle Eloqua empowers marketers to strategize and implement campaigns while providing a personalized customer experience for their potential customers.

Overview

  • Establish a connection between Hushly and Eloqua.
  • Map Hushly Lead Fields to Eloqua Contact Fields.
  • Disconnecting Eloqua Integration.


Establish a connection between Hushly and Eloqua:

  1. Login to your Hushly Account.

  2. From the Left Nav Menu, go to Setup > Integrations.  
  3.  On the Integration page, click +New Integration to add Eloqua.


  4. From the Integration pop-up window, click Eloqua.

  5. Click “Connect to Eloqua”.
  6. The Eloqua access request page is displayed. Click Login to continue.
  7. Enter your Eloqua credentials to Sign In.
  8. Click Accept to be logged in with the name displayed to continue.

  9. After accepting, you will be redirected back to Hushly with an option to select the type of Integration.
    • Contact - Hushly Lead will be Published to Eloqua as a Contact.

    • Form - Hushly Lead Data will be submitted to an Eloqua Form and processing will be applied to the data in Eloqua.

  10. Click "Continue". A confirmation message is displayed.



Publish As Contact/ Contact Field Mapping

When you Publish a lead as a Contact, the Field Mapping syncs contact information (e.g., names, emails, phone numbers) between different systems, ensuring accurate and consistent contact data.
To Configure Field Mapping: 

  1. Click on Configure Field Mappings to map the fields from Hushly to Eloqua.   
  2. Map the field Type (Lead, Asset, Asset Type, Experience, etc.) to your Hushly Field and Eloqua Fields.   
  3. To Configure Custom Type field Mapping, click here.

  4. Publish Rule
    • Overwrite: Always sets the value irrespective of whether a value is already available for that field.

    • Do not Overwrite: Set the value only when the Eloqua field value is blank.

Lead Field Value Mapping

To map a Lead Field Value, follow the below steps:

  • Click on the Map Values icon to map the values that you want to publish to Eloqua.       
  • The Value Mapping pop-up window displays the following:
    • The values on the left side are Hushly values.

    • The values on the right side are set as third-party lead field values, these values can be modified according to the third-party field values.
         
  • Click Save to confirm the mapped changes.
    Note: When a Lead is published, the mapped lead field value will be published to the corresponding contact field values in the third-party system.

 

Publish As Form/ Form Field Mapping

When you select to Publish a lead As Form, the Form field Mapping involves mapping data collected from web forms to corresponding fields in target systems, ensuring accurate data capture. 


The Form field mapping page 

  1. Click on Configure Field Mappings to map the fields from Hushly to Eloqua.   
  2. Map the field Type (Hushly Field, Eloqua Field) to your Hushly Field and Eloqua Fields.    
  3. To Configure Custom Type field mapping you can click here.

Lead Field Value Mapping

To map a Lead Field Value, follow the below steps:
  • Click on the Map Values icon to map the values that you want to publish to Eloqua.       
  • The Value Mapping pop-up window displays the following:
    • The values on the left are Hushly values.

    • The values on the right are set as third-party lead field values, these values can be modified according to the third-party field values.
         
  • Click Save to confirm the mapped changes.
    Note: When a Lead is published, the mapped lead field value will be published to the corresponding Form Field Values in the third-party system. 


Disconnecting Eloqua Integration

  1. Click Disconnect. Hushly asks you to confirm the action.


  2. Click OK.


  3. A Confirmation message is displayed, and Eloqua no longer appears on the Integrations tab.

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