Add Munchkin Tracking Code to Your V3 Hub

Modified on Sun, 8 Dec, 2024 at 11:19 PM

Marketo’s custom JavaScript tracking code, called Munchkin, tracks all visitors who visit your Hub so you can react to their visits with automated marketing campaigns. Anonymous visitors are also tracked along with their IP addresses and other information. Without this tracking code, you will not be able to track visits or other activity on your hub.

Adding Marketo Tracking Code to Your Hub:

Use the Asynchronous Munchkin code and place it inside the Hubs > Custom Code of your Hub or in your Google Tag Manager.

<script type="text/javascript">
  (function() {
    var didInit = false;
    function initMunchkin() {
      if(didInit === false) {
        didInit = true;
        Munchkin.init('CHANGE-ME');
      }
    }
    var s = document.createElement('script');
    s.type = 'text/javascript';
    s.async = true;
    s.src = '//munchkin.marketo.net/munchkin.js';
    s.onreadystatechange = function() {
      if (this.readyState == 'complete' || this.readyState == 'loaded') {
        initMunchkin();
      }
    };
    s.onload = initMunchkin;
    document.getElementsByTagName('head')[0].appendChild(s);
    })();
</script>

To add the above Munchkin code to your Hub, navigate to Hubs > Select the Hub > from the Hub menu, click Custom Code. Add the code in the Code Section and Save.

The Munchkin code created is displayed on the Custom Code listing page, where you can use the toggle to Enable or Disable the code.

Tracking the Hushly Events in Marketo

Marketo does not support tracking of custom events. As a workaround, we propose to use the Munchkin Function to trigger a link click event.

Hushly's Solution:

There is a method that you can use to track Actions in Marketo through a 'Clicked Link' activity. If you are looking to track events on the Asset in your pages, the most simple way is to show a 'Clicked Link on Webpage' activity:

This is possible by using a Munchkin tracking code in the Action and some extra code. To track Hushly's events like Content View, Content Interaction, Form Submits, etc., copy the below code,

hushly('bind', 'content-view', function(options) {
    Munchkin.munchkinFunction('clickLink', {
        'href': '/hushly/activity?utm_source=Hushly&utm_action=content-view&utm_content=' + options.assetName
    });
});

hushly('bind', 'content-interaction', function(options) {
    Munchkin.munchkinFunction('clickLink', {
        'href': '/hushly/activity?utm_source=Hushly&utm_action=content-interaction&utm_content=' + options.assetName
    });
});

hushly('bind', 'invalid-form-submit', function(formData) {
    Munchkin.munchkinFunction('clickLink', {
        'href': '/hushly/activity?utm_source=Hushly&utm_action=invalid-form-submit&utm_content=' + formData.assetName
    });
});

hushly('bind', 'form-submit', function(formData) {
    Munchkin.munchkinFunction('clickLink', {
        'href': '/hushly/activity?utm_source=Hushly&utm_action=form-submit&utm_content=' + formData.assetName
    });
});

To add the above Munchkin code to your Hub, navigate to Hubs > Select the Hub > from the Hub menu, click Custom Code. Add the code in the Code Section and Save.