Adding an Experience to an ABM Page

Triggering a Hushly Experience on an ABM Page means delivering personalized content or offers when a visitor is about to exit the page. This exit-intent trigger ensures last-chance engagement by showing relevant messaging, gated content. The primary intention of configuring an exit intent experience on an ABM page is to retain and convert high-value visitors before they leave. Since ABM targets specific, high-priority accounts, every visit is significant. Exit intent allows you to:

• Re-engage users who are about to leave without taking action
• Deliver personalized offers or content based on their firmographics or behavior
• Capture leads through smart forms or CTAs before they bounce
• Reduce abandonment and increase ROI on ABM efforts

To add an Experience to an ABM Page, you need to: 

• Create an ABM Page
• Create an Experience for On-Exit Intent, On Click, or On Timer.
• Insert the Experience Tag in the Hub's Custom Code.
  
• Add the Domain to the Manage Domains.
• How the Experience Trigger works in Real Time. 

1. Create an ABM Page: 
   • Build an ABM Page and copy the page URL to use in your Experience configuration.To Learn about creating an ABM Page, click here. 
2. Create an Experience: 
   • In the Who section of the Experience, configure the ABM Page URL copied earlier to target the audience.
   • In the When section, you can configure an On Exit Intent(PC only), On Click (All Devices), or On Timer trigger.
   •  Click Save Changes and Publish the Experience.
     
     To learn more about configuring an On Exit Intent Experience, click here.
     
     
3. Insert the Experience Tag in the Hub's Custom Code:
   • Copy the Hushly Experience Tag from Setup > Settings> Hushly Code. 
   • Go to the Hub, select Custom Code from the Hub menu, and paste the Hushly Experience Tag into the Code section.
   • Select the Page Type (ABM Page) from the drop-down list. Selecting All will work on ABM Pages as well as Hub Pages. 
   • Select the Placement.
   • Enter a Description (optional).
   • The Enable Toggle is active by default.
   • Click Save.
     
4. Add the Domain to the Manage Domains:
   • Under Setup > Manage Domains,  click to add the page URL domain, which was copied from the ABM Page  
5. How the Experience Trigger works in Real Time:
   
   • When a visitor lands on the ABM page, the Experience is triggered based on the Exit Intent, On Click, or On Timer settings configured in the When section.

Related Topics:
Adding an Experience to an SNLP